Foodpanda has announced the expansion of their delivery service to restaurants across major cities. The brand will be working as a third party logistics partner to its restaurant base and it is already live in select cities like Delhi, Mumbai, Gurgaon, Hyderabad, Mumbai, Pune, and Bangalore. For your information, Foodpanda is India’s leading online marketplace for food delivery and in 2015 they launched their own delivery arm.
In past two years, Foodpanda has built a strong partnership with thousands of restaurants to deliver through Foodpanda delivery services, fulfilling over 45% of the gross orders through the delivery fleet. The product will have two offerings for partner restaurants – A fully integrated solution wherein all orders would be fulfilled by the brand’s delivery riders and the other one where restaurants can take up customized service on a need to need basis. In the initial phase of the program, the brand has on-boarded more than 500 partner restaurants and the number is expected to reach around 1500 in the next three months. The restaurants would be charged on a per order basis.
The expansion of the delivery ecosystem by food panda would be aimed at optimizing the efficiency of existing on-ground fleet which was initially used only for orders placed through the brand.
Press Release Quote:
Commenting on the announcement, Saurabh Kochhar, CEO- foodpanda India said:
“We have rigorously invested into the technology to make the delivery experience seamless for the users. Now with our new delivery product offering, we intend to be the significant support system for our partners by easing the hassle of delivery for them and extend best-in-class service levels to more customers; furthering our resolve to change the way India eats!”
Kunal Suri, COO- foodpanda India said:
“The new business partnerships with the restaurants are aimed to provide better services and to further expand our delivery network across the country. With technology as the backbone and relentless focus on operations, we have achieved excellent two-way optimization of our resources. We are currently able to deliver orders within 35 mins on average, which we further plan to improve on. With Dash, we plan to extend this benefit to our restaurant partners thereby strengthening the delivery ecosystem across the nation.”