UBM Index Trade Fairs has inaugurated its 2nd edition of India Kitchen and Bath show 2016 in Pragati Maidan, New Delhi. The show duration is of 3 days, starting from 22-24 July. The show was inaugurated by element industry designers and dignitaries, Mr. Pratap Jadhav: IIID- All India President, Ar. Radhika Viswanathan, Chairperson, IIID- Delhi Chapter, Ar. Tanuja B K – Immediate Past chairperson, IIID – Delhi chapter, Ar. Meena Mani, Mani Chowla Architects, Mr. Nitin Nagrale – Founder and General Secretary – HPMF, Ar. Habeeb khan, Smita & Habeeb Khan Architects, Mr. L.A Khan: Managing Director- UBM Index Trade Fairs and Mrs. Sylvia Khan: Director- UBM Index Trade Fairs.
Speaking at the inauguration of the 2nd edition of India Kitchen and Bath Show, Mr. Yogesh Mudras, Managing Director, UBM India said:
“The luxury market in India is growing at a CAGR of 25 per cent over the last couple of years. With factors such as higher standards of living, increasing disposable income and increasing expenditure on beautifying homes, India is no longer a testing ground, but a profitable market for premium brands. Consumers are gradually willing to spend on premium quality products. The modular kitchen and sanitary ware markets have witnessed a shift from utility to luxury and is expected to grow further. With its second edition, UBM Index Trade Fairs will help tap and further harness the potential for this maturing market in India.”
“The show being one of the leading trade events in the Northern region will provide an excellent platform to the Specifier community. It will offer market-entry and business opportunities to companies in this region and will strength the supply chain cycle of the industry”.
Mr L.A Khan, Managing Director, UBM Index Trade Fairs further elaborated:
“The demand for modular kitchens and sanitary ware is growing particularly for branded quality products. Change in lifestyle and increasing purchasing power has driven the demand for such super-premium products. India Kitchen & Bath is an extension of our offering to the niche segment of the Specifier industry we have been catering to, since the last 28 years. It is a platform that will give an exposure to Indian and global brands to showcase their products, technology and innovations to the industry and will help buyers to meet and network with quality brands in order to grow their business.”
It is supported by the Institute of Indian Interior Designers (IIID), All India Hardware Association, Hospitality Purchasing Managers Forum, Indian council of ceramic tiles & sanitary ware. In addition to this, it is endorsed by the India Design Council (IDC) & Knowledge Partner National Institute of Design. The three day show will bring buyers and traders in kitchen & the bath equipments, OEM white goods, accessories, kitchen and bath furniture & fittings, lighting products with architects, interior designers, builders, project managers, consultants, procurement heads across the hospitality, corporate and government sectors. Some of the renowned companies like Hafele, Geberit, Godrej Interio, Century Ply, Kkolar, Labacha, Saniflo, Hardwyn, Blum, Liebherr, Nagold, Glint Faucets, Lifetime, Brassage, Ecostone, JB Glass, Slimline, Karcher, Wadbros, Aquarium Bath, Sanituf, Mahalaxmi lumbers, Supreme Solar, Venus and Surajwood amongst others showcased their products and offerings.
Some of the highlights of the show include the Sculpture Zone, it is presented by Aura Art. it showcases sculptures by artists such as ( Sculptors) Suresh Kumar, Asurvedh, Pradeep Jogdand, Pardeep Kumar and (Painters) Tejinder Kanda, Veguri Ravindra Babu, Vikash Kalra, Madan Lal. It also includes KUDOS, the popular showcase honouring inspirational work of top 15 eminent architects of India. The fair is also marked by knowledge forums, seminars and will see a presentation on the ‘India Design Mark’ by The India Design Council, to promote innovations of budding Architects & Designers of the industry.
Another highlight of the event is ‘Design Yatra’, it’s an all India initiative by the Institute of Indian Interior Designers ( IIID ) to spread design in the masses. Design Yatra is a convoy of four nano cars that was inaugurated at the National convention of IIID at Indore in February 2016. The convoy commencing its journey from IKB 2016, will campaign in about 30 cities comprising IIID’s regional chapters and centers that will organise a number of events around the theme “Design for the masses.” The second day of the event will feature the Interactive knowledge seminar “A treat in retreat” by Ar. Tony Joseph and IIID. Delhi chapter along with the Flag off ceremony of “Design Yatra” which is expected be attended by over 80 eminent Architects.
Just to mention that, UBM India hosts UBM Index annually in Mumbai, India’s biggest interiors, architecture and design event, that hosts over 25,000 trade visitors and 300 exhibitors with country pavilions from China, Turkey, UK and Spain.